🐠Copywriters🐠

A friend asked me to review his portfolio site for a writing job. It’s terrible. I don’t have time to edit the whole thing, and I don’t know how to tell him he’d never get hired. What would you do?

like
Reaction Icon Like
Arrow Icon
works at

Be constructively honest. Give him pointers on how to improve his site, and show him examples of what good looks like.

Reaction Icon Like
like
Arrow Icon

The best feedback I ever got was from a friend who absolutely tore my portfolio up. He prefaced it with "When I was a CD at [Bigass Midwestern Agency], I saw dozens of these things and almost every one of them sucked." He got me off of Coroflot, guided me toward more effective writeups, re-order, deleted some work that I was proud of but had little relevance to the people who'd be looking, etc. It was probably a two-hour review and writeup. But what he DIDN'T do was edit it. Mainly because it wasn't even ready for edits much less landing me a job.

Reaction Icon Like
like
Arrow Icon

But isn’t guiding you toward more effective write ups and deleting work equal editing?

Reaction Icon Like
like
Arrow Icon

“Hey, I am just being honest, your portfolio needs some serious work. This is why...”

Reaction Icon Like
Arrow Icon

Pick the biggest 2,3 or 4 things and give them as feedback.

Reaction Icon Like
Arrow Icon

Is it possible that the book doesn’t actually suck? Maybe, he’s just a bit inexperienced and feels like he needs to include everything? Could you suggest he take a fire ax to it and just leave like 40 percent of the work there and just concentrate on making that better?

Reaction Icon Like
Arrow Icon

Related Posts

Going through a breakup, have a work related all nighter in front of me, and tomorrow’s Valentine’s Day 🤦‍♀️ rough times

like
Reaction Icon Like
Arrow Icon

What’s big4 doing here

like
Reaction Icon Like
Arrow Icon

Touch the donkey in the ways it’s hair grows... is this well known phrase?

like
Reaction Icon Like
Arrow Icon

Going through a breakup sucks when all you see on Instagram are proposal posts 😢

like
Reaction Icon Like
Arrow Icon

Zillion beers anyone?

like
Reaction Icon Like
Arrow Icon

Just resigned from D for a VP role in tech. Excited to get off of the road in the DC area and ready to meet some good guys. Young 30’s - single W female. PM me if u want to grab a drink.

likefunny
Reaction Icon Like
Arrow Icon

SO has issues keeping it up. I’ve asked what I can do to make it easier/more enjoyable/etc. but he just has to be in a very specific mood. Understandable but disappointed as I have a higher drive

like
Reaction Icon Like
Arrow Icon

Delta club WiFi password?

like
Reaction Icon Like
Arrow Icon

In response to project Ada and the giant push for more women to get certs (👏🏼), are there any plans to recognize the women who hold the 6% of AWS certs?

likefunny
Reaction Icon Like
Arrow Icon

Can a President in their second term be impeached for something they did during their first term?

likefunny
Reaction Icon Like
Arrow Icon

Do you think considering someone your best friend requires that they also consider you as their best friend?

like
Reaction Icon Like
Arrow Icon

Been noticing some one/people had been peeing all over the toilet seats in the woman’s bathroom here in BK... please clean up after yourself.

like
Reaction Icon Like
Arrow Icon

My brother and his fiance want to go to the beach for their honeymoon, as my brother's fiance has never seen the ocean. Fellow fish, where should I send them?

like
Reaction Icon Like
Arrow Icon

How do you break up with someone when there’s no real issue? They’re great and all, you just know they aren’t the one for you?

like
Reaction Icon Like
Arrow Icon

Shows similar to The Stranger or Safe on Netflix? Really enjoyed those!

like
Reaction Icon Like
Arrow Icon

Where can a 22 year old guy meet smart and ambitious people that are business oriented?

like
Reaction Icon Like
Arrow Icon

Which hotel beds have the firmest mattress? Fish with herniated disc here. I am tired of being in pain with soft hotel beds.

like
Reaction Icon Like
Arrow Icon

How many dates do you go on before inviting someone over/accepting someone’s invite to go over to their place?

like
Reaction Icon Like
Arrow Icon

Is it just me or does anyone absolutely hate what they do

like
Reaction Icon Like
Arrow Icon

Looking an affordable (<$100) leather band watch watch with a simple face. For a man, not looking to say “I’m rich” but “functional and tasteful.” Worn with grey suits and biz-casual. Thanks for recs!

likehelpful
Reaction Icon Like
Arrow Icon

Download the app for more exclusive discussions.