Am I getting paid enough?

VP Creative Director
New York
Big Network Agency
Big award winner (200+ with multiple golds in every show)

Currently 200K

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How many years as a CD? What’s your experience? I agree you’re on the lower end for a CD, but I also know people with little experience that have won hundreds of awards on two or three little tactical campaigns. Are you doing big work for big brands? How many teams under you? It’s not only the awards that count .

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Then yes, you’re being fucked.

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If you’re on an O1, another agency might be able to take that over if they give you an offer. Check with your lawyer first of course, as these rules change all the time — but it might not be impossible for you to move agencies.

Nope, I’m on a L ;(

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Are you female?

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Male ;)

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Nope. Minimum 240-250 assuming they’re billing ~400 an hour for you.

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Agree. 260 here but I know they’re paying 280 in some places

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Yes, you deserve more than that. But I don’t think lions or any awards matter for salary. I’m in Chicago making 200k and no gold statues. Just impactful work for the client’s business.

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Oh I agree. The salaries here are not good. I have friends who are woefully underpaid. Especially the ones who haven't hopped agencies as much. Sadly, loyalty to an agency is the worst thing you can do to your bank account.

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I know ACDs pulling in 200k. I’m pulling in 125 as a senior writer. You should probably be making 300-400k

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All due respect ECD2, but I definitely know cd’s and gcd’s making that money.

Get another offer and bring it to them. The big agencies can’t give 80k raises but they can match an offer to keep you

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I wish I could do that but I have no leverage. With my Visa I can’t move.

I make the same as you and not even in a major market...

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Same here.

Yep! Need another offer, and you should make it one you’d consider taking so you can play your cards confidently.

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I don’t think so. I know VP CDs who have maybe 1 or 2 gold lions and they’re bringing in 225 - 235. Always depends on your agency size / situation, but I think you can push for more

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Thanks for all the answers! I’m on a Visa and they probably know I can’t leave...:(

Still love the agency and not looking to move...just wish they would give me a fair price.

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Won more lions here in the US for my current agency than for my previous agency outside the US.

I’m in the same boat as OP. How do you go about asking for that 60k-80k bump? Taking another job?

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Gotta move agencies

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No.

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Also it’s very relative depending on how the agency is structured, eg, in terms of number of CD total/whether they have a Group Creative Director position in their org(some don’t), etc

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I know an ECD / male / nyc / agency of 200 (small in nyc) making $260k

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how many years have you been a CD? that’s first year salary, fo sho

6 years

No way. I make that in a non NY non VP non CD role.

I see, but I’ve been with the agency for over 4.5 years.

20 Cannes Lions? You are getting screwwwwwwwwwwwwed!

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