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Budweiser had a bet with an eagles player at the start of the season on giving away free beer if the eagles won SB. Bud holding up their end of the bargain
I bet the cost of free beer on the parade route + volunteers and write off + “halo” is cheaper than $5M for a 30 second ad + production costs.
Budweiser is a brand of AB InBev. They are notorious for their extreme cost cutting measures and cut throat competitiveness. Maybe they need to start spending more to get some common sense back in.
D1
AB InBev has maintained the highly effective marketing that Anheuser-Busch had.
Covering the bet was great marketing when they said it months ago, and backing it up now is even better!
Lol youre right. But im still like...giving people free bud lite isnt gonna make them want bud lite when its not free
Mmmm tastes like undergrad
Nah. Yuengling is brewed less than 100 miles from philly. AB InBev is hoping the fall of Philadelphia will take out one one the last non-shit volume breweries that America has to offer.
It’s a conspiracy. Budweiser doesn’t melt steel beams!
I'll take me a good bud heavy any day
Yuengling is shit.
Sometimes it tastes like soap, and sometimes it tastes like earthy moss blended with tonic water. And I wouldn't have it any other way.
Victory is right down the road too.... Mmmmmm Prima Pils
...bud