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Freelance Motion Designer here with 10+ years of experience. Explainer videos are my specialty, but I also do digital marketing content like social ads, animated logos, etc. I want to take my freelance work to a full-time motion designer position.
My portfolio: https://www.abrahamriveraproductions.com/
Any other motion designers out there that have had success taking their career to the next level? What did it take? Should I learn more skills? Perhaps market myself more?
If you’re the only one doing graphic design there, I imagine that you get a lot of “can you do this for me real quick” and a lot of “urgent” tasks. I would try to quantify how you bring a lot of value. Also don’t be scared to start looking for another role somewhere else if you really want to jump your salary.
GD1 thinking of you; exact situation happened to me. management will tell you every lie under the sun and blame YOU, before admitting they dont know how to manage design-related issues. fuck that.
this was my exact situation prior to leaving, so i would emphasize the quick turnarounds that are included in your workload, bridging the gap between marketing and design for stakeholder success and, really, the inherent project management that comes with dealing with multiple timelines. honestly wanted to reach out because i noticed during my time at this role, the marketing firm never could completely understand the value brought into the firm due to mgmts lack of understanding to the design process. because of this, i was never compensated as much as i should have been. point being, i think a lot of the odds are against you, and you may be talking to a wall if they do not understand the value of an internal designer.
reach out in case you wanna talk more about this; being the only designer sucks, especially if the ones you work with dont know how to value your effort in the role.
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Kpis
Show proof of designers in industry and their salary ranges. What value you bring, accomplishments or achievements, growth, etc. best of luck I was in this position a few years ago
Thanks for the tip! I’ll showcase the senior designer industry salaries. Unfortunately, there is not a creative director nor senior designer at the Marketing Agency I work at. I believe I fill in those roles with a Junior Designer salary.