Any recommended resources (books, online lectures, etc) on latest research & thinking in sales force mgmt and strategy? No consulting marketing speak articles plz

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I read this not too long ago. Hope this helps https://www.accountingseed.com/2021/02/04/5-critical-salesforce-strategies-to-implement-in-2021/

I would just do a quick google search. They push out articles all the time talking about how they operate. I don't know about books though.

Thanks, but I don’t mean Salesforce, I meant managing a sales force, e.g compensation strategy, how to think about different coverage models, etc but from a more academic POV.

There is an increasing amount of research based on rigorously testing strategies within actual companies. I’m curious to learn more, since a lot of “piloting” and plans within orgs/via consulting is less rigorous and so harder to draw conclusions from.

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