Anyone at an org with a Community Engagement Dept? Where is it on the org chart? How does it interact with Marketing & Comms?

like
Posting as :
works at
You are currently posting as works at

It depends on the organization. I've seen it sit under the CMO organization. I've seen it lean more heavily into the pure Communications side. I've seen it ladder into a Chief Sustainability Officer that reports into the CEO. I've also seen it sit in Government Relations & HR.

Personally I've been in a role where I was directly on overall brand campaigns and advertising, and part of role included our national non-profit partnerships where there was significant brand activation on top of the cause impact (leverage partnership for brand KPIs and community KPIs). There were others in the organization who worked on more pure community investment partnerships where impact to the cause and laddering up to the ESG strategy was the primary KPI.

I would say it's a bit of a wild west still with some organizations doing it better than others. How close to marketing depends on how much the organization wants to lean into its community engagement initiatives to build brand.

likesmart

Depends on who your community is and what kind of engagement you’re seeking. Nike is going to be different than Boeing and both are going to be different than UNICEF or the American Medical Association.

like

For a hospital I could see it falling into PR, or jnto finance/government relations (usually government relations is in corp ops or finance)

Related Posts

Hi Everyone! I'm looking for jobs in domain of data/business analytics or business intelligence. I have one year of experience from HCL (not related to jobs I'm looking for).

like

DBS is hiring women who wants professional comeback/restart career.

DM me for referral

Post Photo
like

Have you ever had to choose between love in one city and an amazing job in another? What’d you do.

like
like

Any data & analytics companies out there with a focus on experiential measurement?

like

Anyone going to the ALPFA conference in Vegas that would like to meet up?

Happy Monday! Grace is giving something that isn’t earned. Mercy is not giving something that is deserved.
Find ways to give grace and mercy today in your workplace.

like

Anyone know how much product managers at Spotify make (NY)? Various websites give differing answers, can't identify a consensus.

like

Hi Fishes,
Hope you all are doing well.
I am looking for a job change. Have 2 years of experience in Frontend development in React.js, Redux, JavaScript (ES6+), Webpack, babel, jest, Git. Worked in an Agile environment.

like

Anyone applied for Nagarro. What questions are asked in the aptitude test.?

like

Hi Fishes,
I have cleared interview in
AArete . Need help on what is the salary i should ask in the HR round.
YOE - 12
Role - Manager
Current CTC - 49LPA (Onsite salary)

Capgemini - 32LPA with C2 band
Arete - HR discussion pending (I was really happy with people how they dealt with interview process)
Quest - 33LPA

I am new to this platform, need 11likes to message someone directly.
Thanks in advance.

like

Anyone from IQVIA that have had their green card sponsorship done here ?

like

How come we haven’t unionized our jobs? I don’t think 100% of it can be outsourced to India, Mauritius, etc. and given the number of hours we’re required to put in, I don’t believe we have very good working conditions. Just curious in thoughts.

like

Hello fishes
Can anyone reffer for data scientist fresher.
Need it urgently.

like

I can’t anymore. 🏳️🏳️🏳️🏳️🏳️

like

Request you all to provide 11 likes to unlock the features .
Please

like

What’s the most everyone has gained/lost on a single trade?
I think +$2500, -$1000 for me.

like

Been since May 23rd that I’ve completed my background check. Called the 3rd party company and they said the background check has been sent to the hiring company for review as of last Friday. Should I wait another day before following up with my recruiter about the status of the background check? I don’t suspect there to be any crazy thing, but I’m just anxious. I’ve just never had a background check take at or over a week. Advice?

like

When will i get my variable bonus in wipro?and how much? Joined on feb 28th, 26.5 ctc , 10% variable

like

Has anyone recently made the switch to in house and now feel unorganized and less productive than when billing hours? For what it is worth, I’ve received good reviews and my superiors seems to be pleased with my work. Litigation was just so task based because of needing to hit billables, so without that requirement I feel a little like a fish out of water.

like

Additional Posts in Brand Side

like

How long is too long to wait for a raise? I've been waiting seven years and have had 2 title (and responsibility) promotions since the last raise. My manager says I deserve it and am long overdue. The CEO says we "can't afford it" and that "there are things that matter more than money." That's easy for someone not living paycheck to paycheck (during an inflation crisis) to say. I don't know what to do. How long is normal to wait? Especially with an employee's market like this?

like

Hey all, I’m thinking of hosting a live talk for this bowl to go over some of the more frequently asked questions about the brand side. Would anyone be interested in joining? If so, are there any topics you’d like to hear more about or discuss?

like

Hi! I’m new here :) I have been out of school one a year and started as a brand side art director. I always wanted to work in advertising bit after this year and chatting to so many people, it seems like brandside really has so many perks. What do people think are great brands to work for as a creative, for the work and also the culture?

like

Hey all, any insights on transitioning from Account Management to brand? Having difficulty gaining traction which could also just be a sign of the times?

like

What does everyone think are the top 5 in-house brands to work for if you’re a creative who wants a balance of good work and good hours?

like

I’m looking to move from agency life to the brand side, and am wondering what a UX/product-focused Senior Content Strategist should target for salary. Thoughts?

like

Anyone loving or hating MS Sharepoint for creative teams? My Dept currently relies heavily on Airtable, Slack, and email, but that seems to leave some big gaps. I've tried Notion, Clickup, and Basecamp, and they all seem to have their flaws.

like

Hello! I just came across an Art Director position with ServiceNow that I think I’d be a great fit for. Is there anyone willing to provide a referral for this position? I’m willing to answer any questions and provide any information!

What does interview loop mean? I’ve never heard this term before. Recruiter who is US based told me “I’m in the interview loop.”

Do you think the in house agencies on the brand side support the Art career of there creatives and what is the benefit to the employee and the business ?

What do you tell your CEO who wants ROI on PR campaigns?

like
like

I was recently offered a “promotion” from Senior Director to… a Senior Director with a much bigger team.

I’m basically doing the same role the VP did before me (brand, campaigns, strategy, design, web, content all under me).

I was offered NO pay bump with the additional responsibility and NO title change. My base is 200k… and my highest paid direct makes 180k for doing about 1/2 the work. I get no equity because we’re private.

I work for a very profitable tech company. Is this fair?

like

Most of my freelance work over the past three years has been cannabis industry related. I was hired in the beginning of November in-house for a growing brand. (pun not intended) It feels like the wild west where anything goes and most people seem to be winging it.

So much potential to do great work, but nothing I would show or be proud of. I did better work as a consultant.

Anyone else working on the Brand side of the cannabis industry? Thoughts?

like

Do you send out presentation decks to your team prior to presenting? And if so, how far in advance?

like

Is anyone looking for freelance help?

Those of you that were on Agency and switched over are you producing projects at the same level? Is there operational support? Can you push back on the bad ideas? Are there leaders who ‘get it’?

like

Can anyone PLEASE define what Brand work is? In like a sentence? I’m assigned to Brand at an internal agency and it feels like their interpretation of Brand is anything that management doesn’t understand how to intake. I.e I get assigned to random shit & it’s labeled as Brand and I need to know if I’m being taken advantage of/being asked to go outside my role.

like

New to Fishbowl?

Download the Fishbowl app to
unlock all discussions on Fishbowl.
That was just a preview…
Sign Up to see all discussions
  • Discover what it’s like to work at companies from real professionals
  • Get candid advice from people in your field in a safe space
  • Chat and network with other professionals in your field
Sign up in seconds to unlock all discussions on Fishbowl.

Already a user?
Login here

Share

Embed this post

Copy and paste embed code on your site

Preview

Download the
Fishbowl app

See what’s happening in your industry
from the palm of your hand.

A phone with Fishbowl app

Send download link to your phone

OR

Scan your QR code to download
Fishbowl app on your mobile

By continuing you agree to Terms of Use and Privacy Policy.

Messaging rates may apply

Download app

Sign up for free to view this conversation on Fishbowl

By continuing you agree to Terms of Use and Privacy Policy

Already have an account? Log in

Sign up for free to continue using Fishbowl

By continuing you agree to Terms of Use(New) and Privacy Policy(New)
Messaging rates may apply

Already have an account? Log in

For account settings, visit Fishbowl on Desktop Browser or

General

Legal