Anyone else feel companies are asking for too much? They want a marketing generalist who can do paid media and email marketing and strategy and social media. Do they not understand that’s going to hurt their business? I look at jobs these days and just laugh.

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Agreed. They want someone who can do everything but their budgets for the salary never reflect that 🙃

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THIS!

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This is one of the reasons I believe I am finding it difficult to find a new job. I genuinely am a marketing generalist. I can do the planning, strategy and lead on implementation but I’m not a specialist and when you read these job descriptions they are heavily into digital marketing.

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Would love to! But I am U.K. based and I’m not sure you are on my side of the pond?

You're not the only one! They add the word marketing into the title and feel we should do every associated task.

How else would they save money?

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