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Have any of you actually met up and hooked up?
Likes for DM please
Additional Posts in Advertising Confessions
Difficult as it can be, I think I like my job. 🤷🏼♂️
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Maybe it’s not the ad itself, but the tone and narrow differentiation it represents?
Well if he is thinking that well written singular focused ads are relevant, he is obviously wrong
Your boss is right
Why couldn’t it be? Do you write off classic albums from the 70’s as irrelevant with nothing to take from for today?
Or the VW "Lemon" print ad or Howard Gossage's FINA work, which is from the 70s but still feels hip and modern today? You get my point.
So "Just Do It" isn't relevant huh?
Tell me it was a VW ad.
Yeah, ask what about the ad they’re liking. Hopefully it’s what ^ said
Put a celebrity in a car with some nonsense about how this is the car can make you feel...xyc
Everyone else is doing it....
Editor, youre being sarcastic right
*not a classic campaign, or even a well known car or brand. More of a “everyone is going to remember that one line from 40 years ago!”
OP, with everything we touch, we should strive to make it memorable for 40 years. Those opportunities rarely present themselves overtly, but some crazy shit has happened in this business.
Besides, at the very least, you may get a smart, well crafted headline out of it.
Entertain the idea that your boss maybe right, and put a modern, more relevant spin on it.
Yes. It’s pretty much my resting state
@account executive 1, if it was, it’d be an entirely different story. The company was phased out in the early 80’s.