Are marketing professionals usually expected to 'wear a lot of hats' and cover what would be more effectively handled by multiple roles? I want to get a sense of what's typical for marketing vs what's just my company.

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The smaller the shop, the more hats you’ll wear. Bigger shops, jobs are silo’d

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It depends on the company but in my experience I’ve always worn multiple hats

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In my experience all my marketing roles were crossing over with multiple positions.

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Yeah. Especially with smaller companies.

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Yes, everytime some function requires a hand it's the job of Marketing to get it done 🙂

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Yeah, it's pretty standard for marketing almost anywhere. Like ACD said above, it's less likely to happen at a larger company, but it's almost always the nature of the job.

🤦🏻‍♀️🤦🏻‍♀️🙋🏻‍♀️🙋🏻‍♀️🙋🏻‍♀️

When there are shortages within marketing departments, it happens - all of the work still has to get done somehow!

In my nearly 26 years of experience in Marketing. YES.

Ummm yes. I’ve done corporate head of marketing down to small town director roles. The bigger the company the more teammates but still a very all hands on field.

It's not uncommon for marketing professionals to wear multiple hats and take on a variety of roles within a company. In fact, many organizations expect their marketing teams to be versatile and flexible in order to keep up with the ever-changing landscape of the industry. However, the extent to which this is expected can vary from company to company, so it's important to have a clear understanding of your specific job responsibilities and expectations.

Yes, it's common for marketing professionals to wear multiple hats and cover a wide range of tasks that might normally be handled by multiple roles. This can include things like market research, branding, advertising, social media management, and more. While some companies may have more specialized roles within their marketing departments, many expect their marketing professionals to be versatile and able to handle a variety of responsibilities.

I’ve experienced, the more capable the more will be asked of you. I’ve worked at a company where one person in the marketing dept literally FORWARDED EMAILS because dumb & lazy.

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