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Thoughts on the adidas campaign?

What’s the difference between a Brand consulting firm like Prophet or Lippincott and an agency like IPG Mediabrands or Publicis Media. I just started my career in marketing and didn’t realize how much we rely on agency partners. The agency’s do lower funnel work, but they also do strategy, which made me curious on the difference. Sorry if this is a dumb question, I’m a fresh undergrad!
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Check out the planner survey, quick web search and you'll find. Anonymous salary data from cities across the us and globally for planners at every level.
And by salad I meant salary. Where is the face palm emoji
By senior you mean before VP?
E1, yes I mean my current title which is before associate director or vp etc.