Best agency for strategy

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The longer i stay in the industry the more i’m starting to feel like there’s no one agency. The great strats that make the dept great also leave to other places. But if you know a great talent - follow her/him, or hire great talent for your team. That’s where the best thinking comes from.

Do you guys agree?

likesmart

Talent + Culture

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I worked with Redscout not too long ago and was quite impressed. I plan to apply there eventually, the people seem great and they seem to get high level access for C-Suite buy in on broader brand mission / strategy

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They’re okay if you’re younger and still skilling up. Eventually you’ll be massively underpaid and need to move on to grow.

So, go now

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I know a research company that could tell you for $50k in six months time?

likefunny

Wieden for brand strategy, Droga for comms strategy, wpp for making it look hard

likefunnyhelpful

Depends who you work with

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OP how do you feel about 72 these days?

It’s so much more about the people than the agency brand

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BBH

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👋🏻

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For strategists? Or for strategy?

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McCann

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Example?

Brand strategy and brand comms strategy are different things. Let's all remember that.

Some. Not all. But like you said it's more down to the player rather than the team.

So many variables.

The question presumes their is a right way to do strategy. In reality there are many styles . WK is gut and storytelling (over lots of slides ), BBH is more rigorous and simple. Where as Fallon is reverse engineering creative ideas lol

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