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Additional Posts in Advertising Confessions
I use shapr like tinder.
I spent my morning resizing banners.
I never watched Lost
...
I feel better now.
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They script them but can still legally say “real people, not actors” so long as the people aren’t SAG. It’s the second-worst thing in advertising. They test super well because Millard Brown is the first-worst thing in advertising.
They probably test well. Also, I don’t think they’re really real people. Pretty sure one of those “real people” is an actor I worked with a long time ago.
It’s the era of yelp reviews, people only want to do something if other people say it’s good. So, real people...
I hate them so much.