Copywriters, how do you stop overthinking?

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You’re overthinking it

likefunny

for headlines I just write hundreds. I mean literal hundreds. by the next thirtieth line you'll probably have gotten over whatever hump was in your way. also write whatever the fuck comes out of your mind. don't clog the faucet. my problem tends to be be overthinking concepts and strategies.

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For me, it would be like drowning. To each their own.

Sleep, usually brought on by two drinks after dinner and a melatonin.

likeuplifting

Years of hallucinogenic drug use left me pretty fried.

likefunny

Become a strategist.

likefunny

My best medicine for overthinking AND writer's block is to pick up my pencil and yellow legal pad and start writing. The physical act of handwriting copy forces my brain to focus.

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Give yourself a time limit to put down whatever on the page and not judge yourself. Then put it away and come back to of fresh after half an hour or so.

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