DAE have an order they put their favorite options in? I had a CD who put her favorites first. I generally like to do safe first, favorite last...

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Second favorite idea first, favorite idea last, everything else in the middle.

That said, client always finds my least favorite idea, so I’m clearly doing it wrong 🤷‍♂️

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Lead with your strategically sound idea, then get progressively crazier with your order—most out there idea last.

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