{ "media_type": "text", "post_content": "Do any big 4 or MBB firms do brand consulting?", "post_id": "5ace144bec75900013105970", "reply_count": 5, "vote_count": 3, "bowl_id": "552d1d24dc1c586b09d2d051", "bowl_name": "Consulting" }

Do any big 4 or MBB firms do brand consulting?

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Oliver Wyman owns Lippincott, which is one of the leading brand consultancies in the world

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Lippincott is great! To my knowledge, McK and Deloitte S&O have brand consulting focused partners. Not sure if they have dedicated teams supporting them or take consultants out of the general pool. Idk about the rest.

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Our sister company Lippincott is a market leader in this space.

Thanks! I'm interested in exploring that space, but looks like I would have to switch to a slightly different industry and firm

I know Accenture has their own agency. Saw they signed up Maserati as their agency of record.

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