Do people actually care about the CV? Isn’t the portafolio enough?

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Portfolio gets you the job. CV gets you the money. If you worked at more well known award winning shops, generally you will get paid at the upper range for that position. For example, the creative who got laid off from Wieden a few weeks back will be able to name their price if they’ve won awards or were on high profile campaigns. Much harder for someone from a shop like FCB to get the same pay for the same role.


CV shows important things about your work background and qualifications - do you have experience working at an agency, in-house, startup, etc, have you managed small, medium or large teams, have you worked with data scientists, etc. A candidate with an equally strong portfolio as yours could be a lot more/less qualified for a specific job based on their CV.

If you’ve worked at well-known agencies, it tells the hiring manager that you’ve worked with top agency talent and have learned a lot (hopefully) along the way. If you haven’t, your portfolio better knock it out of the ballpark, because your resume isn’t doing you any favors.

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