{ "media_type": "text", "post_content": "Do seminars work? Best way to invite cold prospects?", "post_id": "60e663c598d19c002fb541bc", "reply_count": 3, "vote_count": 1, "bowl_id": "599feb177c057d0010be0554", "bowl_name": "Financial Advisors" }

Do seminars work? Best way to invite cold prospects?

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Yes, IF you offer dinner, hold them on a Thursday at 6:30 pm and after offering great logical content (preferably with a wholesaler with a great idea) and hand out clipboards NEARING (not AT) the end with your six week (literal) calendar (names redacted) for people to sign up for one hour time slots for consultation.

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I think the days of cold-invite seminars are waning. Maybe not over but headed that direction. If it takes buying someone dinner to get them to talk to you, are they really that great of a prospect?

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Agree with fp1. I did a wine tasting seminar series and though it was fine for networking and client appreciation I look back on them and realize that very few of my top clients attended. Successful people are busy folks and they certainly are not enticed by a free dinner.

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