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Will production even be fun when we go back??
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Will production even be fun when we go back??
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Everything. Literally line item by line item. But it’s up to you to fight for what you think is important to not jeopardize the creative. Also, make the cost consultant your friend and your life will be much easier.
^^^ YES YES F’ING YES ! ! !
The best relationships I’ve had are when I treat the cc like my Partner. Like We both understand production and it’s our job to deliver the best outcome for the creative and the budget. Too many producers are adversarial. When you engage a cc in a partnership, they are more likely to hear the things you really want to fight for and to listen when you need to push back. I always approach every convo like ‘ here’s how I’m thinking we approach this. What do you think?’ Or ‘attached please find the first round bid. I’ve made some notes about my reactions. I’d love to hear yours. Can we chat before I respond to the production company, it would be great to go back to them with unified issues and concerns.’ This way they are part of the team and you’re working for the client—together—but you’ve always got your creative team and the production co in your bullseye and they’ve got the client and the budget in theirs
Always offer to get on the phone and walk them through your calendar and how the budget reflects that, your review time and uncertainties with clients, and possible paint points. Make them feel as though you’re on their team and going into the job transparently. What’s not helpful for your relationship with them is just increasing your bid so they can slash it down, then they’ll feel like you’re cheating them in areas still.
Make sure you have a pre-bid meeting with agency, client and cc on the phone. Be as detailed as possible. If the cc understands the specs, the more likely they will not be so nick picky. And like was mentioned earlier, many cc’s and clients have pre-bid forms and cost guidelines to fill out before the pre-bid. If everyone is on board, it will make your life easier. CC’s with a production background are great bc they get it. You will run into some that are just purchasing departments and look at things as widgets. Those are the tougher battles.
Everything. But the one item I hate and see is the removal of storyboard costs. As the cost consultants see that
“As a cost of doing business”. Which I think is a load of crap
Did you have a pre-bid meeting? Do you have the CCs preferred forms (pre-bid, spec sheets, bid comparison)? If not get on the phone with the cc. Talk to them about schedule and get their forms and set a pre-bid meeting with account, client and cc. That will make your life easier when going thru bids with cc.
#1 Pad your budget but don’t go cray. They’ll notice if you go too high. You can always go down in cost but never up
As well as padding their own pockets. I absolutely hate working with them
^ Big f’ing golf clap. Nailed it!
Exactly. They hire an artist. The artist gets paid. It should be a line item on the bid.
line by line. often they want to hear your rationale. It’s not a fight to the death on each item but for sure they will request reductions.