{ "media_type": "text", "post_content": "Does your agency have an adops team or do the planners, assistants etc have to handle tags?", "post_id": "60cb58c9f39a8e00212f907f", "reply_count": 13, "vote_count": 3, "bowl_id": "58f85563753e990016609ca0", "bowl_name": "Media Wizards" }

Does your agency have an adops team or do the planners, assistants etc have to handle tags?

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We have a media tech team to handle that but the media team has to provide the traffic workbooks first.

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Ad Ops

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O.K.

Same as MS1 but we have an offshore team that will build the actual tags

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We have ad ops. But the planning team works closely with Ad ops to make sure tags get sent on time

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Last agency had adops handle. Current has planning teams handle.

Cool. Same. I was just trying to see everyone’s experience.

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Media team handles media plan, planning team provides creative details and offshore ad ops builds tags.

Do any of you have freelancer reccos for completing creative needs / tag pulling / trafficking processes? Looking for some extra support with some new wins. Much appreciated 🙏

We have AdOps

Adops.

No ad ops team, we work with our ad server who makes the tag sheets and then we send them

Depends on the intensity of the account.

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