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For your client’s sake, I hope you’re not a writer.
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For the assholes there’s like one misplaced word. I think OP is asking what you do when a client is heavy handed with direction (tells you to jump) but really wants input and collaboration (deciding what ideas are worth keeping or leaving) and instead your manager tells you to jump and ask how high
But, CD1 definitely is an asshole.
I think what he/she is saying is that they are asked by the client to jump high, but internally there is no room to jump so instead they ask for ideas. Unfortunately I don’t have an answer for that. No one ever asks me anything
OP. Not sure your role but it’s tough. FCB makes a good point in that account should be able to manage that. I recently had a client kill a concept and write a new line for a piece. It was terrible. But on second round I had to show their crap but said why it was crap and showed new stuff. The new was sold in. That’s a good option. But if it’s truly a jump and how high that seems like work being piled or shit timelines. Your account team needs to manage expectation of time or deliverable
What?
Ever been told that you can jump as high as you want to but it won't be worth a damn if you're not clear.
@CD2 & CD3, yes. Sorry English isn’t my first language. Doesn’t help that there are only so many characters I can use for posting.
At my shop we teach our account managers how to say no.
I seriously doubt some on here truly know the meaning of the "Jump!/How high?" expression based on comments.
OP, what dept are you in? If your higher-ups are teaching you to be spineless and simply do whatever the client wants/says without questioning the rationale, regardless of what's good for their business/brand, then you have shitty bosses who are useless and doing the client a disservice, too.
If you work with people who actually are competent at their job, including understanding the client's POV and concerns behind their seemingly ridiculous requests or feedback, then no, it isn't like that at every agency. But, the more accurate statement is: it isn't like that with every team/account. You can have a totally different experience within the same agency if you happen to have a good boss and team. It depends, so I'm sorry there is no straight answer. Mind you, rule number one in client service is to never actually say No to the client. Acknowledge what they're saying, ask questions to dig deeper into what they're trying to achieve, then propose something better in a convincing way. If you just say No to clients, you're equally bad at servicing their needs as directly doing what they said without applying any critical thinking.
Nah, I think it says less about my character and more about your clarity
Wait...what ?