For once I’d like to get a CPG brief where mom isn’t a multitasking Supermom but one who sits on the couch all day and doesn’t give a shit about her kids.

like
Posting as :
works at
You are currently posting as works at

I could write that for you. But the clients would probably fire us.

This one made me laugh. And I don’t want it to be for a shitty brand either. I want it to be for a luxury product she knows she can’t afford but will spend it any way because thank god for loans and COLLEGE CAN WAIT!

Make it so

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