For those managing the workflow of a small in-house creative team, how do you deal with overwhelming number of projects that come in? As well as work redundancy? I’m new in creative ops so looking for advice!

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You’ll need to come up with a capacity plan for your team, request the requester to estimate the number of asset types they want each month/week. Then push back any time needed and ask them to prioritize etc.

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You can also categorize client tasks by ROI / long established relationships with your firm / greatest potential for Revenue in the future - One off transactions// Ad Hoc work gets deprioritized

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Also, create a priority list as a starting point. It’s okay to tell clients they need to wait a few weeks to get started - In terms of getting the work done efficiently- try to assign people the type of projects they’re enthusiastic about / historically move through quickly

People work slower if they’re working on projects/tasks they have no interest in. When things get backed up employees who are “learning” need to be temporarily utilized as support for employees working on larger projects

It's all about aligning your priorities and continuous planning. Assess which one needs urgent action or ones that would allow you to utilize and make further of your time.

You've gotten some really solid advice here. Another thing to add is to utilize tools where possible! We've tried implementing more tech to reduce some of the manual tasks and free up time to make projects more profitable

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