Freelancers

Got a freelance gig but I’m new to the freelance world and client is asking for an hourly rate. It’ll be about 20 hours or so and doing design/direction work. What would be a good rate?

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Multiply whatever your last yearly salary was by 125% to get an annual freelance rate. Divide that by 260 work days in a year to get a day rate. Then divide that amount by 8 hours to get an hourly rate. Round that number up a bit, maybe pad it by $5-10 more if it still feels low and see what they say. Good luck!

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Google had low rates, but a wide range, $28-$100, $45/hr median. And first formula I gave didn't factor in 20 days off for vacation, sick and personal. So, 240 might be a better number to use. That was why I suggested rounding up another $5-10.

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Tell us your city / location as that often dictates what you should expect to be paid. (I’m not a designer. Just offering advice)

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@ad1 this is so helpful! Thank you :)

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I’ve been a designer for a few years but been in the ad world for about 2 years

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@ad1 Toronto

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