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Surprised they didn’t save this for the Super Bowl.
I heard it was around $8m for production and licensing
Imagine it’s like a “Team Walmart” then? They seem to do that with every client now.
Directed by Wayne McClammy
Ah yes, the ready player one of commercials. Fun idea for a spot, I only wish they didn't cram the logo down my throat.
Publicis I think.
A mixture of Saatchi NY and Publicis NY - they share resources on Walmart