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Greg- what is your honest opinion about the recent mandatory alignment for managers within 6 months of promotion? I am quite surprised this topic hasn’t been discussed enough on Fb.

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I share this concern, while I aligned about a year or so ago, I’ve had quite a few juniors voicing this concern. Also, feedback I’ve gotten for Associates is that they’ve even been told that they need to align in order to get promoted to Manager


as the leader of a practice, i’m supportive. for a couple of reasons - both pragmatic and aspirational. a couple of quick fire rationale. 1) you can always switch practices. this isn’t pledging for life 2) managers will have been here ~3.5 years by the time this impacts them. by this point most consultants are settling into a group of people and topics with whom they like to work. there isn’t a lot of wandering at that stage 3) when you bill almost $6k a day, clients will expect you to be more than a good manager. you will need to show depth on relevant topics- that can be service or industry. 4) if practices can control your staffing and utilization, we are better able to influence your development. i have frequent conversations about how this project or that project aren’t “in my platform” or “derail what i want to do”. now, there is a consistent point of elevation. at the same time, professional development can be better tailored to you focus areas. that is just a short list of why I am a fan.


Personally I felt bait N switch. I joined ATK out of b-school bc I was told it offered me the flexibility to create my own path. Being forced to align so early defeats that purpose and I still yet want to explore a couple more industries before my options are limited. I think mandatory alignment helps the firm create more specialists and stronger resume during proposals but it does not help individual consultants experiencing new things.

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