{ "media_type": "text", "post_content": "Has anybody here not named David Droga started their own agency? At what point did you know that was the right thing to do? Was it the right thing to do?", "post_id": "5ec6b582fc6f0600209b8545", "reply_count": 16, "vote_count": 7, "bowl_id": "5565cfca8b2b9a03009acf57", "bowl_name": "Advertising" }

Has anybody here not named David Droga started their own agency? At what point did you know that was the right thing to do? Was it the right thing to do?

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Yes - twice actually. TBH - it seemed like a good idea at the time. If you want deets, DM me.

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Yes, and if you'd like to discuss, DM.

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I did in September of last year. Couldn’t be happier and wish I would’ve done it sooner. DM me if you wanna know more

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I’m a year in. Went from biggest agency in LA to starting the smallest. Couldn’t be happier. No one to blame but myself if things go south and no asshole ecds who solely want you to get them in adweek. Best decision ever. Btw, I go by writer but was a cd in former life. I wanted to name myself based on what I do, not what I call myself. Same for my AD partner.

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Yes. Successfully. Good idea to ensure you have signed contracts before you make the jump. This means the market is telling you the time is right. Of course you can always listen to a partner, your heart, and any number of other voices, but I’d give credence to the market. Next, make sure everything is ready for you to take the leap. You’ll need a name. Form an LLC. Get your tax IDs. Pick out a billing system you can understand. Etc. DM me if you have any questions.

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Oh, and good luck.

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5 years in. Do it when you think you can either a) do it* better or b) do it the same, but be happier. Yes it was the right decision, but get ready to emerge with more gray hairs and a deep understanding of the difference between stress and pressure. *advertising, marketing...whatever you’re selling.

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Yep. All this. ☝🏻

Gary Veee!!!! 🤦‍♂️

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Started our shop a year ago, and what a ride it's been. Jumped ship from an established with no signed clients and made it work. Partnerships with complementary teams were a huge plus. Also, specialization is huge bonus, if you can offer it.

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Just look at Anselmo Ramos and his earlier posts about starting GUT.

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I saw his presentation about starting gut at the creative leaders retreat in Nola and it was fascinating. Certainly he starts from a certain advantage from being Anselmo Ramos, but he faced some of the same challenges anybody wools it seems.

If you need a media person count me in!

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Absolutely! (As long as you’re not my ex.)

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Failure rate is high. But upside can be higher, if the stars properly align. DM me for more.

It’s twice as hard as you think. Will take twice as long. I left a senior role at a large agency network and thought I knew a lot. I didn’t! All in all it is worth it but into it with your eyes wide open.

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