Hello Fishbowl!

I am new to the bowl but I’m very happy to be here. I’m hoping someone could help me with a situation I am in.

I recently joined a start up as a social media marketer. I have been doing my own freelance work for 6 years in organic growth and that’s what got me my job. I have been having problems with organization/communication with the higher-ups. They want to make money FAST (as all businesses want) and hired an influencer to take over all socials. See comments for more.

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Hey, I would say get your hands dirty and learn learn learn. That means learning every all the tactics/mediums and trends out. You don’t have to specialize in them but you should have an idea. Learn and understand what successful kpis and metics look like for your company.

As a social media marketer you must know what other tactics of marketing work for campaigns, so you can make your best suggestion as a marketer overall.

Every campaign can’t be on IG just like every campaign can’t be a display ad or direct mail piece. So again, be a sponge in this season.

I hope this helps! 🤝

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Thank you so much!! This helps a lot.

Now, I am helping in all marketing besides social media marketing. It’s a great opportunity for growth but I honestly have no idea what I’m doing. I help with branding as well since I have a knack for it. I’m learning a lot but I know how to think outside the box when it came to social media, but other mediums of marketing is tough. Any advice to a new marketer? What to focus on and how to organize? Any help would be GREATLY appreciated!

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Yes! And now I’m all turned around

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