Hi! First time poster :)

Currently in-house at a large CPG corp and in the beginning stages of vetting out an agency opportunity to head strategy for a division with ~clients. What do pay ranges and role titles look like on the agency side?

For context, i have 10 years of brand marketing & comms experience working on national brands and am looking for the equivalent of brand side director level or above.

Any insight would be so helpful!

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Depends on agency size etc. I started on $120k global strategy director, left on & $165k 4years later

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typo… **10 clients .. oops :)

Where do you live? That will adjust the most…

$145k total comp

I don’t have numbers but my guy tells me you will make more money and have better WLB on the in-house side but you will get richer experience and exposure on the agency side

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