Hi folks, I am working with a few friends on a fintech idea. I opted to build the marketing roadmapping strategy for the soft launch/prototype phase as I want to learn about the field. Any guidance where should I start? Any guidance, books, topics will be helpful 😊

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Hey all. Seeing a lot of posts here of people sharing their "books". As a marketing strategist looking for a new opportunity, what is essential to include in a book? My work isn't exactly flashy like a designer's might be. Should I put some of my case studies together? Do you all host your books online? Any tool recommendations for creating these?

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I want to learn marketing techniques outside of school, any websites or books any marketers would recommend ??

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Looking for senior designers that knows shopper marketing. Please DM with books!

My professional life at the moment is far from ideal. I’ve been on quarantine (long story, but a good one) for the last seven years. Royalties from my books don’t pay the bills. My entrepreneurial pursuits remain hampered. For the interim, I’ve been looking for a remote opportunity where I can leverage my skills in marketing, sales, social media, and elsewhere for a decent sum. I have a social media presence which, in recent years, reached millions. There has to be something exciting I can do.

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Does anyone have recommendations on books or courses that do a really good job explaining step-by-step on how to start and run a mid-size business (local marketing agency, self storage real estate business, call center for third parties, etc.)

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Hey all! Need a couple book recs for an upcoming beach trip.

Looking for a great non-fiction, relating to travel or world history (not just one moment in time). Could also be about the marketing world or memoirs of a business leader kinda thing.

Fiction wise I also like fantasy, paranormal, and romance. Some fave book series are the Black Gryphon from Mercedes Lackey, Game of Thrones, and From Jamaica Lane series. Similar books?

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Imagine you're looking for a remote job at a large company with a sophisticated marketing function, strong manager, and room for growth. Making good traction, but then you're contacted by a company in a niche that FASCINATES you...like you read books about this subject for fun, you'd probably love this job. It's remote, the salary is good, the manager is nice, but you'd be the most senior marketing person; the company is about 200 people. What would you do?

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Does anyone here work in book publicity/marketing?

I currently work in B2B marketing and have determined what I really want to do is market books, especially fiction. I'm looking for some insight into the industry to understand if it's possible to make the shift, and if so, what it will take.

If anyone's available to talk, please let me know! Would be very grateful for insights.

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What are some must read books that will help me understand the biopharma industry? I'd like to have a clearer view of the process from preclinical to marketing stage and just have a general background of the different major players, spec pharma field, the rise of CDMOs and CROs in the space, etc.

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My background is in tech transactional. I joined a cybersecurity SaaS startup at the end of last year and now also handle more generalist matters in addition to all things commercial-related. I have a number of books on contracts that I’ve found super helpful over the years (The Tech Contracts Handbook, A Manual of Style for Contract Drafting, Sign Here, etc.). Can anyone recommend books they’ve found helpful for L&E matters, privacy matters, product matters, or marketing/advertising matters?

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Hi all, I’m looking for ways to develop myself professionally. I would love recommendations or tips on how you continue education in your field to stay relevant and continue to learn about different marketing strategies.

Any tips on really good conferences, programs, classes, books, would be so so appreciated.

I’m currently a senior manager for local marketing activations on a planned path to become a director. Thank you!

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Any good books or articles worth reading on product marketing and analytics? I come from more of a technical and general product management background, so I personally feel like I lack on the marketing side. Like Search engine optimization, etc. Thank you.

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Anyone good marketing books recommendations or online certifications?

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Hi friends! I’m looking for resources to help me be successful in a “Functional Lead” role.

The role is in FinTech
I’m responsible for strategy, comms and key partnerships for a bank product. It reports through Customer Experience but touches product, Ops. marketing. It’s basically a Project Manager role but more nuanced.

Anyone out there in a role like this? Any books. videos or even best practices to share?

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Joining FAANG in a few months as a Product marketing manager, potentially with a new product growth focus. Any ex-consulting PMM/PM with advice and tips on how to ramp-up skills/toolset fast? (e.g, books, podcasts, sites)

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Hi everyone!! Any suggestions on podcasts, books, articles that help you grow your knowledge in marketing? I’d love to learn it all, but especially as it pertains to field marketing/events would be fantastic ♥️

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I currently work in a hybrid sales/marketing role. However, I would love more experience in marketing specifically so I can move in to a marketing specific role. Does anyone have a suggestion of books or articles, podcasts, organizations to follow that will allow me to stay up to date on the latest trends but also help prepare for a marketing centric role? Thank you

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Hey everyone! Could you recommend any good materials/books/courses on IT services, B2B marketing?
Thanks! 🙌

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Best books or resources about restaurant marketing?

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My background isn’t in marketing/branding/PR but I’m being thrown into an engagement for a small organization who has many different sub-brands. I now how to give them high level guidance on how to ensure their branding and message is consistent. Any resources/books you’d recommend I could crash course this on?

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Are there any jobs that teach sql?

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In mindtree candidate portal showing not aligned status?
What's that means? I am rejected?

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Thoughts on STOs? Personally find fractionalization of assets pretty interesting.

What's the biggest lesson the military has taught you?

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My overthinking is getting a little hard to handle. Every day my thoughts are super negative, regardless of whether or not I'm having a "good" day, in the background is my mind telling me all the ways I could fail. Yoga has been suggested to me more than once, has anyone had success using it to defeat overthinking like this?

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Is it taboo to ask about salary or maternity leave before an offer? If not, how soon is it acceptable?

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My insurance plan (UHC) runs via calendar year. I’m due end of January. Wondering how it works in terms of paying for delivery since I obviously will not have met my deductible by the end of the month. Anyone in the same boat or has been before?.. 🥴

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How do you know if you have a great cpa for taxes?

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“Your network is your net worth.” Networking and connection are a priority for us. MBN is an excellent resource for this; however, I encourage everyone to turn on networking in this bowl if you are comfortable doing so!

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Hi all,

I have an offer of 13.2 with me. I have cleared AL2 technical.
How much can I expect from sapient.

YOE-3
Stack-java

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Do you guys give your kids a bath right after they come back from daycare/school?. My 4yr old always looks so dirty (from playing outside) that I usually have to give her a bath immediately.

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I am available for Per Diem appearances in New Jersey. DM Me.

I’m feeling like a fool today. Was so stressed out and overwhelmed (clients don’t do any work and it piles up on me) and cried on the phone during a call with my SM. Now I just felt like I showed my weakness. This week and the past few months/weeks I haven’t even hardly played or spent time with my kids. I am a single mom of two trying to make it in my career and be a good mom. I feel like I am failing at both. Do you feel that way too?

likeuplifting

How do you book a Marriott stay with half points half pay?

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Client:
“Love to see another round of thinking Jan 3rd, just to be sure we’ve got it!”
Also Client, 7 min later:
“Happy Holidays everyone! Hope you all enjoy some well-deserved down time w family!”

likesmart

Has anyone pushed away from Islam and left come back to it at a different point in their life?

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Is it super petty of me to keep calling and generally bugging potential clients when they ghost me and refuse to respond? To be clear, this is a policy I reserve for people who get way deep into the process, let we’re about to sign contracts, and then they just vanish.

Additional Posts in Social Media Strategy

Any recs for social scheduling tools that work best for LinkedIn and Twitter? Tried Hootsuite but it doesn’t let you tag people for LinkedIn and will randomly delete drafts 😒

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Anyone use Tubular Labs before? I hear they’re working on getting a beta set up with TikTok data… yall hearing this/tried it yet?

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Does any know how to claim an inactive Instagram account for a company? Thanks!

Anyone work with a good creator (or influencer) platform recently? Anything you can recommend?

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Hello,

I am actively searching for full-time / continuous contract roles within the Digital or Creative Studio for a creative brand. Anything within Media, Fashion, Entertainment, Art, etc. I am currently freelancing as a Social Coordinator, and I am looking to pivot into Creative Direction, where I can create concepts and initiatives for digital platforms, marketing, and etc. I am based in NYC. Please if you have any openings, or know if any please comment or leave me a message.

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Is Sprout Social the go-to analytics and scheduling platform for everyone? or are there better ones out there?

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Does anyone have a spreadsheet or advice on how they track where they are getting customers from? I have a substack newsletter that I post to Facebook and Twitter. I want to track where new signups are coming from. How do I do this?

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Hi everyone! I manage a small brands Instagram page and reach has been so low in the past two weeks as compared to previous weeks. Does anyone know why? (Cotd)

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Hello, I hope y’all had a wonderful night
My name is UBEKE Victor and I'm writing to propose to work with any team as a community manager for your social media groups.

I possess effective communication skills and people's management.

I've been in this field for 16months and have been in the crypto space for about 4years.

I'm effective, diligent and Innovative with the handling of my role

I anticipate your positive response as regards this request.

Thank you

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Trying to get creatives to think beyond posts. What are some great social-first campaigns in recent years? Or, campaigns that led to a ton of social dialogue?

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How do you measure success and what tools do you use to track KPI’s and create custom monthly reports for clients? How do you calculate the percentage of improvement?

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I am seeking brand strategy, social strategy and community management experts to be guest speakers in my two classes at FIDM (fashion institute of design and merchandising) in DTLA this quarter.

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Has anyone had issues with their connection between Facebook and Instagram? Tried disconnecting/reconnecting multiple times and nothing seems to do the trick. Any insight appreciated – thanks y’all!

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Do you ever feel like your mental health is deteriorating because of all the time you spend on social media for your job? I do.

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In your honest opinions, when do YOU actually take a creator seriously/ have respect for a creator? (can be an influencer/ UGC creator/ Tiktoker/ Youtuber/ Twitcher etc.)

Is it by the amount of followers, engagement rate, their professionalism from onboarding to off boarding, our personal opinion of their content, or?

I’m keen to know what is it that you do (if you’re in marketing/ social media or corporate) and your thoughts.

Thank you! :)

Anyone have data around abandon rates for healthcare services appointment booking?

Client went from a 70-80% abandon rate with forms (lots of required info) to about 40-50%. Cont...

Does influencer marketing actually work? Or is my money better spent elsewhere?

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Looking to jump from Social Strategist to Strategist, but I'm close to being bumped to senior. Is making the move easy and would it be lateral once I hit senior?

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Audience insights... what tools are you using to learn more about audience interests/alignment and messaging personalization?

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