How difficult is it for producers to transition from pharma to general consumer?

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I think the easiest is to go to a general agency as a Sr Pm - it translates the skill set the best. Then once you’re in work on transitioning to the producer role.

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Interesting...
Why does a pharma producer translate better to a PM? Or what responsibilities do general producers have that are lacking from pharma?

My personal opinion (I did the opposite and went from general to pharma) is that it would be easiest at the senior level because you’re exposed to more; as a jr producer on pharma things are really narrow and the scope of what you handle isn’t quite wide enough for a general agency - just my
Opinion!

If you need a reference LMK! I worked in general for years! Dm me!

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