How important is it to retain your VP title as you move from say VP Group Art Supervisor to ACD? Does keeping the VP in front of the ACD make a big difference?

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VP, GAS should not be a thing. ACD, no VP should not be a thing.

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I say: pay me the big money and you can call me Scooby Doo for all I care.

But then, here I am w/SVP stuck on mine.

And frankly I run circles around EVPs and C-suites.

I’ll say this. Every agency network uses titling slightly different. And when you jump to another geo outside USA, say London, even more different even within an agency brand.

Potentially push for a HR-in the system title that retains your VP so if you jump ship you can list that. But let them give you a “functional” title for whatever role they want for your client communications/biz card.

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I kept my VP. Thanks for the responses.

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Side question: does your agency have any perks around what VP, SVP etc gives you? Extra week vacation or something?

And Do they document and communicate to staff what those add-ons actually mean from a practical sense? Curious what they say, if so?

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The only difference at my agency is i have more authority to hire/fire. I am now rarely questioned.

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Depends on what agency you are going to. If it is a good name and better opportunity take it. If it is paying you more than one with VP tittle take it. Evaluate what the different tittles mean within each agency’s structure. You can always earn your VP tittle in a year or so at the new place (of course ask what that will require from you). Experience, opportunity, growth, and Salary matter more than VP title although no harm chasing it.

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