How is wordle so simple but so brilliant?

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Posting as :
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> no app or download, hosted in browser
> sharing is very low tech via existing message software
> it is easy enough that most people can do it but hard enough to be entertaining
> cutesy emojis
> no ads
> gamification

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I also don’t know how to phrase it but there’s some mystique around it—-it’s kind of like a secret club knowing what the emojis mean

No consultants were involved.

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If you’re interested, we have a daily Wordle
thread in my bowl. We’re champs! 😤

Link: https://www.fishbowlapp.com/bowl/the-emoji-bowl

Invite code: jnguz

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I have to search what wordle is and now I am hooked up!

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There’s so many results for wordle on the App Store … which one is it?!?!

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