How long should it take to train someone in their first media job?

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In tasks or the job? Is it channel specific? The easy answer is you’re always learning. The more complex answer requires context - type of trainer, do you explain the why to their tasks and how it connects to the larger ask? Short answer, if they are indeed being trained it should take less than 6-months for them to be able to do the tasks, pull reports, traffic campaigns, know what tools do what. But they probably won’t know why or have different solutions if they aren’t pushed to think critically and get involved in seeing the bigger issues.

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4-6 months

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⬆️ this

Took me six months before I knew what was going on. I got in the business straight out of college

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