How many accounts do PR Account Directors normally manage at smaller PR firms?

like
Posting as :
works at
You are currently posting as works at

The most I had at once was 5. It’s important to know how many other team members you’ll have on each account. At smaller firms, a director could be doing a lot - or all - of the day to day and client management.

like

It depends on the scope of the contracts. We usually say 7 full scope retainer clients, though depending on size, it could be more and/or with some short-term project work. It would also be more if the majority of the work was being performed by other team members reporting into the Director.

like

I interview a lot of people from smaller agencies and find 7-8 to be pretty common.

like

Used to work in music and averaged 7-8 full time retainer and 3-5 short term project based.

like

Which industry? In hospitality, it can go up to as many as 10

In an agency setting with clients across a myriad of industries.

Related Posts

Hi All, I have been working fulltime for 6 years and have been consulting on the side for a year. Last month was a great month for me where I generated the highest revenue until now. I realized that I am ready to grow my business and find more clients so that I can eventually quit my fulltime job. I am very new to this and have never even pitched before. I want to learn all of it to expand my business. Does anyone have any tips how I can get started?

like

What do you guys know about the IR section? I got a 6 and I’m worried it’ll hurt my chances.

like

Are there going to be layoffs in this COVID19 scenario?
What industries/companies do you guys think will be affected the most and what industries/companies will be affected the least?

like

Hi

Can we apply for lower designation with higher experience in FAANG companies?

likesmart

Any recommendations on what review questions tool to use to study for the CISA (ISACA, surgent...)? I got a book with review questions but that was before the job descriptions changed in June

If I have double British and American citizenship, should I join the US or British army?

like

Joining a start up and curious what y’all think. They raised somewhere between $5-10 million series A a few years ago. Recently acquired a small company. Have between 60-100 employees. Does this automatically mean they must be profitable (having that many employees with such a small funding round?

likehelpful

Where does “functional senior analyst” in McKinsey rank against Deloitte hierarchy?

like

Has anyone heard of a retention bonus with a clawback period of 3 years? Like you get paid in 3 installments but you have to pay back 100 percent of the money if you work a day less than 3 years?

like

Does anyone in-house care about cover letters? I had an interview last week where the interviewer (a tech person and nonlawyer) said they found it odd that I submitted a cover letter. Aren’t they basically required? Or is this just a law firm thing?

like

Does Morgan Stanley pay yearly bonuses to CSAs? @morganstanley

like

Hey guys,
I work for a luxury brokerage looking for some talented Graphic Designers. If you would be interested please DM me. Based out of Long Island.

like

Advice for a rising senior in college with full time recruiting starting now? I have a great resume/experience (multiple internships and leadership opportunities) but a not so great GPA (3.1).

like

Any suggestions on how to address the upper management teams' racial biases? Like, I don’t think anyone on the team is openly racist, or at least they aren’t aware of it but I have been with this company for about two months now and I can tell the difference in the way POC are treated vs. the white employees. For context, the leadership team is made up of 12 men (all white), and two white females. So, yeah, not sure how to address this.

like

Have my MS but 6mos into the workforce, sitting at analyst base pay with or without the degree. Should I look for higher offers & leave?

like

Hello! Wondering if anyone at Apple is willing to give me a referral :)

like

Appreciate if you can like this post so I can dm 🤘

like
like

Current CTC : 10.91 LPA
Role : ETL tester ( Accenture)

Want to switch to data science, but getting no support from Managers

Got an offer of 13 LPA from Landmark groups in Analytics position.

1. Should I resign in Accenture at this offer and look for more jobs
2. Decline the offer and wait for a technology switch in Accenture

like

Additional Posts in PR and Communications

Any feedback on Ketchum’s culture? I’ve seen for the most part they are behind the industry in benefits. Thoughts?

like

Any insight on Ruder Finn? How is their healthcare practice? Is the work environment healthy? Typical VP salary?

like

Anyone heard of Matter Communication? If so, care to dish? Good work? Good place to work?

Anyone have experience moving from agency to in-house at a tech company? Exploring the idea but my focus has been on consumer clients, so not sure how I’d be able to or what companies to look at. 5 years of experience

like

Interested in opinions on international experience. I’m based in a Russian agency (Public Affairs) and thinking of a move back to London.
Do agencies based in London see the value of international experience? Most recruiters I’ve spoken with say only UK experience is sought after.

like

Looking for someone with around 4+ years experience to join our PR team at a small but very legit agency in North Carolina. Message me for more info.

like

Any other agencies experiencing a wave of high turnover during the pandemic?

like

Any advice how to get a reporter to respond? They confirmed interest in an exclusive, conducted two interviews but hasn’t responded to any of my emails asking about timing for the story. It’s been over a week with no response. Do i keep at it? Give them a deadline to respond or continue to be patient?

like

Anyone have any experience with the firm, Infinite Global?

likefunny

What software can you not live without for your job? From design to social media management to press relations...

likehelpful

Currently work at a PR agency in D.C., but actively trying to move to SoCal, preferably LA or SD. Goal is to do more digital strategy/social media/creative work in house, any one know of anything?

What is the consensus on Ruder Finn currently? Healthcare specifically

like

Would you take a new job with a 50% pay raise if you’re uninterested in the clients you’d work with? Is the money > interests at that point?

like

Imagine if you’re a manager of a team and you come on here and read a not-so-positive post and you go, “what an a$$h0l3,” but it’s about you…lol.

like

How do you guys measure publicity value? Sometimes Cision’s seems so low (for print and online especially!). We’re under constant pressure from clients to measure beyond impressions. What do you do?

like

Please post your Samsung-client horror stories- I'm trying to convince my boss to not put me on the account. My agency just won an RFP with them. I worked on the account at my previous agency and it wrecked almost every aspect of my life.

like
like

Thoughts on / reputation surrounding Purple Strategies?

like
like

Does anyone know of a good career coach in the Chicago area?

like

New to Fishbowl?

Download the Fishbowl app to
unlock all discussions on Fishbowl.
That was just a preview…
Sign Up to see all discussions
  • Discover what it’s like to work at companies from real professionals
  • Get candid advice from people in your field in a safe space
  • Chat and network with other professionals in your field
Sign up in seconds to unlock all discussions on Fishbowl.

Already a user?
Login here

Share

Embed this post

Copy and paste embed code on your site

Preview

Download the
Fishbowl app

See what’s happening in your industry
from the palm of your hand.

A phone with Fishbowl app

Scan your QR code to download
Fishbowl app on your mobile

Download app

Sign up for free to view this conversation on Fishbowl

By continuing you agree to Terms of Use and Privacy Policy

Already have an account? Log in

Sign up for free to continue using Fishbowl

By continuing you agree to Terms of Use(New) and Privacy Policy(New)
Messaging rates may apply

Already have an account? Log in

For account settings, visit Fishbowl on Desktop Browser or

General

Legal