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Funny that OP is a Dara and analytics manager....
1. Try to book some hotels with it. 2. Find those same hotels using $$$ 3. Divide the number of points in step 1 with the cost in step 2.
$3.50
Similar to BCG1, I only redeem if I'm getting more than 2.5 cents/point, so I'd value them at at least $300. Don't forget you're also losing the points you would have earned had you paid cash (but not the platinum amenity or MAGC points).
$120
Data*
Depends. I've redeemed 4K pts for a $350 room, and 20K for a 500K room. Usually see 10K rooms going for ~$300, but with cash and points can drop to 5K + $75. So it's not a precise science. Normally 4K will get you a $150 room.
*20K for a $500 room
$300 or so
2.5 cpp is a pretty reliable valuation. I usually only redeem above 3.0. So $300-360.
True about not earning but that's always the case, assuming you eventually redeem them. It might matter if a 2x promo is expiring or something.
$200-$240 buck. One night at a Westin.
I redeemed 9k pts per night (~$1400 CAD per night) at the westin whistler