{ "media_type": "text", "post_content": "How would you define ‘sweatshop’ these days? What percentage of agencies qualify? Would you define your shop as such?", "post_id": "60ecd9848d2fb8002b5985f3", "reply_count": 9, "vote_count": 1, "bowl_id": "5565cfca8b2b9a03009acf57", "bowl_name": "Advertising", "feed_type": "crowd" }

How would you define ‘sweatshop’ these days? What percentage of agencies qualify? Would you define your shop as such?

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Any place where you work 1+ weekend(s) a month and over 11hrs a day in my opinion. In NYC I’d say 50% qualify as this, and the other 50% don’t. Johannes Leonardo is probably the most infamous.


I wouldn’t define any ad agency as a sweatshop. It’s trivializing. I mean, we live pretty privileged lives.


Nope. I have 3 kids. The men I know that do that can only do it because they have wives at home to handle everything. I am the wife. I work many evenings til the early a.m. — after my youngest goes to bed — if whatever creative I’m working on needs more pushing.


Zimmerman in fort laudy for sure


My agency is not a sweatshop. Mix of go getters and lifers doing bare minimum. Creatives take on what they’re willing to carry. Some burn themselves out. Others coast and use the WFH model to slack off.

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