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How’s Organic doing these days, specifically NYC location?

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They technically “merged” with RAPP and rumor has it they’re only keeping the Organic name because of the Ford win. RAPP has Toyota so it’s a conflict of interest thing. And — there’s really only a New York location anymore. SF is now RAPP, LA is now Critical Mass, and they pretty much shuttered the DET office. They broomed the entire C-Level team recently and hired a new CEO who’s main focus is to bring in more Ford biz. Other than that - they can’t keep an account to save their lives.

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Depends. Yeah it’s messy but it’s a chance with a new CEO to build something decent again. If they had the old C Level team - I’d say run.

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Digital shops = Game of Thrones. Except instead of battles and sex and interesting characters, every person is Bran.

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