I heard the market for CDs is “red hot” right now. I’ve also heard it’s super slow. What are your thoughts and what are the most important factors to get hired as a CD these days?

likehelpful
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Honestly some of the least talented people I know are currently CDs because they know someone. I’m a WOC and I know I’ve had to work much harder than the white frat boys. Bros hire their bros. It’s all about connections.

likesmart

👆🏻 It’s ALWAYS a good time to be a white guy looking for a leadership position. Look around to see who your boss is. It may not be as good as it had always been, but it’s still way better than it is for the rest of us.

like

CD1 - lose the victim mentality and you might do better

likefunnysmart

^ So advertising careers are great for people planning to die young with no kids.

likefunny

@SP1 She’s a CD, so it seems to me like she’s doing fine and probably better than you. Lose the privileged asshole mentality and one day you may see the world outside your bubble.

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Got a job out of market as a CD a few months back. What I can tell you is that the higher you go, creatively, the more demanding the interview/courtship. Also, I had a recruiter tell me straight up “this isn’t the best time to be a white guy looking for a leadership position”, which I took as a sign of progress - even though I’m a very white dude.

likehelpful

The most important factor is being under 40. The second most important factor is not having a family because they don't want to pay your more expensive family medical insurance premium.

likesmart

^^contacts are extremely important in this case. Also (and obviously) a kick ass portfolio

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Exactly ACD1 - that’s why I said I took it as a sign of progress.

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🙄

like

Yes, under 40 is key. Absolutely.

likesmart

Great may be too strong a word... ;)

funny

CD2 I’ve heard that too. We’re currently looking for a female CD and I’ve heard that from other agencies as well

helpful

@CD6 art or copy?

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