I just watched a Fruit of the Loom ad where people break out in dance. Is there an unwritten rule that CP+B has to do this dance idea at least once for every client?

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That’s a bummer. ☹️ I figured with Bogusky back, the creative bar would be raised and gone were the days of dancing because you eat macaroni as an adult or because you got a discount booking a hotel.

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Remember. He was responsible for Whopperettes

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Kinda loved it.

I’d bet this was in the works already.

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