I know someone looking to apply for a “Digital Marketing Coordinator” job and they are requiring a portfolio. Has anyone else ever heard of that? I’ve only really heard of designers or video people having to provide portfolios.

like
Posting as :
works at
You are currently posting as works at

Sounds a little strange unless they’ll be doing hands-on graphics or web design work and copywriting, in which case I could see providing some sample ads, hero imagery, landing pages, and copy or things like that. Depends on the scope of the role.

like

Exactly this.

as a copywriter, i've never had a job NOT ask me for a portfolio, so i'm not surprised they're asking for a portfolio.

like

Hi, i’m a director of digital marketing - I graduated college this past may. I was in the creative advertising program at my school, so obviously have a portfolio. My portfolio is curated to social media and digital work so I have creative and analytics in it.

However, I do know that the management side of the advertising program at my school works to build student’s portfolios as well. They teach everyone that no matter what work you do, showing the work that you have been a part of is incredibly important.

So being new to the workforce I haven’t “heard” of this before, but I do know that at least at my university they were encouraging everyone to have a portfolio.

like

I have seen this before, yes, but I can’t say I understand the point lol

I recently went through a hiring process, looking for one and I was shocked at how many people had their own portfolio or websites of their work! I think it’s becoming more common place as this type of role becomes more competitive - for the good ones at least.. the portfolio is huge help to finding the perfect hire IMO. We hired one based on personity, charm and fit assuming it’s just entry level position and fired her shortly after.

Being more of a strategist role for several years, any advice or suggestions for what this person should include in their portfolio? ... case studies?

Maybe build a couple mock campaigns with a social ad series, two landing page options, content design, email delivery, etc. so they can see how you can think end-to-end with a piece of gated content. Again though, depends on the role and what they’ll be doing.

likesmart

To me, a coordinator role is more entry level in nature, so I wouldn’t expect someone to have a portfolio of case studies or copy samples available. When I had a coordinator role, I believe I was hired with a resume alone.

I would advise this person to make sure the company isn’t trying to hire an experienced person at a low pay/title.

Yes, I've seen portfolios requested but not required. I personally think it's unnecessary for a coordinator level to need one. The important part is how you communicate your past experiences and performances.

Sounds like an agency or company that doesn’t know what they want. Beware.

Include examples of things you've worked on, easy peasy. I showed things like marketing materials that I dictated with my old team. Things I created on my own. My company now actually asked me to create a press release, email, and social media post about a fake new feature to see how I would perform. Simple, but really showed a lot of my content skills.

Only show your best work of course.

Related Posts

Hi folks,

I am joining thoughtworks Hyderabad location on June 15 . Can anyone tell me about the work timings.

like
like

Can I update my existing investment amount on HGS/payroll portal?
Updated last month but it seems TDS is still getting deducted as per the last amount instead of the updated one.

Anybody want to join amazon customer service, dm me your name , email and contact number. Wfh

like

Quick question for you all. As an analyst or associate, do you think teams do enough to train you on the job? Are there any specific areas you would like to see covered?

like

Anyone here a cloud expert? Looking to learn a new skill.

like

Hi - I'm currently working at Mercer in DevOps/Application Support Team. I have experience of 5 years in the field.
Looking for a change. Could you please help me refer?
Key Skills - Linux, Docker, IIS, AWS,

like

Anyone ever had a background check done on them by the client?

like

Is it true that people joining for Oracle practice at PWC AC Bangalore are on bench due to shortage of projects right now ?

like

I am working in Cognizant as ETL Tester and current CTC is 9.9 LPA. Got offer from Vodafone with 15 LPA. And got selected in HCL also. How much Can I ask to HCL HR? I heard HCL is giving only 40% hike on current package.
YOE - 8.9 Yrs

like

What is the exact difference between product development and product delivery?

After becoming CA, and working for a Big 4 for a few years initially, is it difficult for a person to switch jobs in the future? Or is it possible to do so without much hassle?

like

How's the Space Center? I've got family in town this week and my cousin is set on being an astronaut so thinking it might be worth a trip. I was looking at their behind the scenes tour but for some reason kids aren't allowed

like

I am considering an opportunity at Deloitte in the Specialist track. I am trying to figure out what level I should be looking at. Can anyone share with me the differences between the levels of Specialist Senior (I think that is the term), Specialist Master and Specialist Leader? Are their higher levels? I am looking for the specific criteria and metrics for each level. DM me if you don't want to display publicly. I think I might be close to or above the SpL level but not sure.

like

I’m preparing to renegotiate my employment terms. I’m a 8yr associate with trial experience and combined verdict/settlement north of $25mil. How much should I be asking for? Due to COVID, I took a huge ($30k) pay cut to leave my previous position.

like

Mine portfolio is down approximately 30%.. what about you guys?

Data architect opening in Globant, dm for referral if interested

Post Photo

I’m starting to update my resume for industry exit ops. I’m lost on where to start. Is there any pointers or helpful places to look for help? I tried to looked at other coworkers resume but didn’t see any

like
like

Additional Posts in Digital Marketing

I’m in my first copy writing role. Is it normal for a manager to check, and give a lot of feedback on all your copy work before publishing? Even simple internal communications?

like

I left an agency job that I loved for “my dream job” in-house. It’s been a few months, but I’m really missing my old job. I feel silly for leaving it, esp because I’m realizing my “dream job” isn’t doing it for me, despite it paying much more than my old job. What do I do?

like

Hi everyone. I'm in the process of building a SaaS startup. Someone with SaaS experience has advice on marketing the product for B2B?

like

Does any one currently work at Total Wine corporate? Looking to learn more about the work life balance at this company

like

How much budget should an early stage startup plan for digital marketing? Ballpark/average. Or does it vary by product type/industry? Don’t know if it’s 1-5-10k/month or if I’m looking at it the right way

like

Hi! I’m looking to broaden my career in Marketing preferably Digital Marketing Management. I have my MBA and over 8+ years in the field. Anyone know of a hybrid or remote position in NJ that’s hiring? Trying to venture out of B2B, B2C fields. I’ve been looking for meaningful roles that’ll make a difference.

like

Does anyone have a particular attribution software they love?

like

Do you all think I should put open rates and CTRs on my resume for email marketing? I'm a copywriter (obvs) and trying to show results.

And what would be rates worth bragging about? (I have looked up the average rates but not sure if I should include analytics if it's just above average. Like say 35% for open rates and 4% for CTR.)

*Please only comment if your thoughts are constructive.

like

Anyone looking for a field marketing manager (remote) role in Central/West USA? Feel free to comment/reach out.

like

For international advertising, do you use a local translation service for keywords, ad copy, and your landing pages? Any recos on services that help with this at scale?

like

Anyone here on H1B? My partner is finishing up grad school and is looking for marketing opportunities that will sponsor. Any insight/tips on her job search would be really appreciated!

like

When I started my job I agreed to a hybrid schedule but a couple of days ago my boss had a meeting with our team and told us WFH is no more for me and another person. BUT one other person can still work hybrid because that is their agreement.

But what about my agreement….?? What would you do?

likehelpful

Due to a layoff I have a ton of time on my hands. Any courses, certifications, etc. people would recommend to fill the time before landing the next job?

like

Hi everyone 🎅! I'm looking to join online communities (like this one) for people in marketing agencies. Particularly Slack groups. Anyone have any recommendations? Thanks!

like

Does anyone have experience on the LVMH account at Dentsu? Pros? Cons?

likefunny

How are ya’ll calculating pipeline ROAS with a multi touch attribution model? Conversely if your co uses last touch how far back is the look back window?

like

Hi! Would you rather stay in the same vertical and become an expert in the field or try to work in various verticals in terms of career prospects? Thanks!

like

Marketing Career: When should I move to the director level? I have 4-5 years of Growth Marketing experience and my salary is stuck at $100k. I want to make $200k within the next year - what should I do?

like

My brother wants to pursue a career in digital marketing without a college degree, is this even possible? If so, what are some resources/companies he should look into? Any advice would be appreciated.😊

like

New to Fishbowl?

Download the Fishbowl app to
unlock all discussions on Fishbowl.
That was just a preview…
Sign Up to see all discussions
  • Discover what it’s like to work at companies from real professionals
  • Get candid advice from people in your field in a safe space
  • Chat and network with other professionals in your field
Sign up in seconds to unlock all discussions on Fishbowl.

Already a user?
Login here

Share

Embed this post

Copy and paste embed code on your site

Preview

Download the
Fishbowl app

See what’s happening in your industry
from the palm of your hand.

A phone with Fishbowl app

Send download link to your phone

OR

Scan your QR code to download
Fishbowl app on your mobile

By continuing you agree to Terms of Use and Privacy Policy.

Messaging rates may apply

Download app

Sign up for free to view this conversation on Fishbowl

By continuing you agree to Terms of Use and Privacy Policy

Already have an account? Log in

Sign up for free to continue using Fishbowl

By continuing you agree to Terms of Use(New) and Privacy Policy(New)
Messaging rates may apply

Already have an account? Log in

For account settings, visit Fishbowl on Desktop Browser or

General

Legal