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You mean the spot that’s the same pun repeated 12 times ?

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And then supered. That’s how you know it’s good.

I disagree. I don’t think the word play works very well.

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Agreed. A smart play in words. Memorable.

likefunny

It’s fine. You can see the presentation that sold it in.

“Start with a video and images of people looking in the mirror, watching someone else get promoted, someone falling down, someone leaving a bad date, someone that doesn’t look like a ripped, conventional athlete... what’s wrong with me? Flash forward, same people to high energy music... climbing and falling and getting back up and the heights of attainable looking adults... what’s strong with me? Sold, shoot it. Get micro influencers to share what’s strong with them. It’ll go viral”

It’s fine. But not sure it’s doing anything fit Fitbit. Apple Watch is better.

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Loving the diversity

funny

Oh hell to the naw naw

I literally had the opposite reaction seeing this on TV yesterday. Incredibly bad, forced wordplay.

But in their defense, I do think that cringeworthy pun will do very well with the people who would buy a Fitbit.

Oh no 🙈

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