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Well I sent this and... guess what, the guy answered and unghosted me. If this leads to a conversation and later to some new business, I'll share royalties w u. He answered "thank you. Seen and analysed. I found it so funny"

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I’m just happy it made it to them.
I will take that finders fee, tho.

Why is Brad doing these? Breitling, Brioni, this coffee machine? It’s not the money. What’s the motivation then?

It’s the money bro

I know the Marketing Director Italy even if he's been ghosting me on LinkedIn. I"ll message him but probably won't get an answer 😂

I mean the guy is attacking the scenic tricks all directors apply when they have to make something extra clear, but nevertheless he recalls us that we can no longer busslhit people in commercials with too fake reality scenes.

Not chirping the Director per se.
Repetition is important for recall.

It’s that it’s so clearly wrong (from a coffee standpoint) and just slaps of bad client input. How you think would know better being, you know, a coffee company.

Dang, that that was a pretty cool spot. For a commercial anyway. I love how dude’s like, “motorcycles, coffee, beards… just a familiar trope from the past!”. How cynical. Just because you noticed a trend at one point and then moved on to noticing other trends doesn’t mean that the sun has set on coffee, motorcycles and beards being eternally cool. They just are.

Is it weird the bag says “fresh ground beans”? Maybe? Well, let’s see he buys them at some random coffee place. And it’s not an ad for the coffee place. The bag copy is generic. But is it that weird? Go into a NY pizza place and get a pie to go. I bet the box says something like, “fresh hot pizza”. Generic. Very common.

Then Pitt is in the motorbike shop while someone works on his bike? Is that weird? Hello! They’re selling five thousand dollar coffee makers that literally do all the work for you! Brad Pitt doesn’t do bike work, he doesn’t even have a mechanic. He’s got a specialist. That’s what that says.

But yeah… the coffee bag is weirdly sticking out of the bag. That detail seems like it’s there for continuity.

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