I recently left a 20 year career in healthcare to try something different. I love it but I’m not sure what exactly my role is . I see a lot of SD or AE or BDR and I really do not know what things make you what title ?

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It varies slightly company by company but breaking down the SDR, BDR, AE role in most tech companies:

SDR: Handles only inbound leads. Ie someone puts their details to view a video, get a report. This role typically reaches out to see if there is a potential opportunity to pass on. If so, they would gather the persons role, company, etc and “flip” it to an AE to work to close the business. Usually the most junior sales role

BDR: Next step up. Partnering with a number of AE to reach out with targeted approach to seek out opportunities. A bit more “sales” than the inbound because it involves cold calls/cold emails. Again not a closing role and typically passes on to the AE once there is a qualified opportunity.

AE: Purely responsible for revenue to the business - wether that is new logo, or add on business. Manages the overall relationship with the customer and carries quota for revenue. Typically you would start with lots of smaller SMB accounts, and as you move up, less accounts but much larger Enterprise companies requiring more strategy rather than transactional at lower end.

Hope that helps!

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Thank you soooo much !! That explains it so much better than anything I’ve read . I truly appreciate the time you took to answer.

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Healthcare and Sales are two different worlds. But it's never too late to try. You can be an entry level Sales Representative then you can climb up the career ladder.

I’m not trying I’m doing and it’s not so different you I’m still helping take care of people. But my question was what defines each different sales role ? What does TSR do that is different than a AE or SDR

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My recommendation would be to look up each role's description - you can get this in general articles, job openings and from LinkedIn profiles. Compare the three and see which one aligns most closely with what you are doing on a day to day basis.

This is actually a really smart idea. Thank you for suggesting this.

Seems like you already have marketing experience, which is great. That will certainly get you in the door. Marketing is a tad different than a Sales role like AE - you might have to start out as a BDR. Otherwise, why not try out a marketing role in tech? Plenty of healthcare tech companies nowadays too

I think your misunderstanding me , I already have the new job (and I love it ) I just don’t know what to call it so I am trying to find out what people actually do and what it’s called. I think I do all of the things !!

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