I want to get better at writing, stuff like personas, day in the life, etc. wheres a good resource to learn more about that? Any book suggestions?

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There’s loads of books on writing. You can get a cheap one with good reviews but I recommend just start writing more. I’m a believer in growth from reps. Write every day. Hold yourself to it. Make up a day in the life by brand’s you like or by someone you passed on the street. And if you want to complement this new discipline with a book, great, though you’ll begin to find your voice on paper without it. Good luck.

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A good writer is usually an avid reader ...

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