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If b4 make so much money, how come none of us have a stadium? Is it an optics thing?

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We’re really more B2B. A stadium is probably more consumer oriented

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Actually- this is a good point

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Low ROI I would suspect. That’s why most stadiums named for consumer products companies. People watch sports, not corporations. The assumption is that I personally am more likely to buy a Benz because I watched the national championship in Atlanta than I am to hire KPMG over Deloitte to audit my regional bread manufacturer (or whatever) because I watched a basketball game that was played in the KPMG dome.

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Good question. I guess our business is so complex that clients won’t come to us just because they see our names on stadiums etc..

Booz Allen - it’s branding, though. Hearing our name as much as possible is good. We sponsor the olympics for that reason

D1, that’s a good point. But for global firms like the B4, the Olympics makes much more sense, since stadium sponsorships are largely local/regional advertising opportunities, except when they host championships.

Big 4 sponsor tennis and golf events. and the Olympics for D (still waiting for that tap in the shoulder to go). Come on man...get high brow

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