{ "media_type": "text", "post_content": "If we had to use an car analogy for consulting firms McKinsey = Rolls Royce, BCG = Lamborghini, Bain = Ferrari, Deloitte = BMW, PwC = Mercedes, EY = Volvo, KPMG = Audi and Accenture = Acura ? Thoughts", "post_id": "5777dfd377c34e13004261ac", "reply_count": 85, "vote_count": 18, "bowl_id": "552d1d24dc1c586b09d2d051", "bowl_name": "Consulting", "feed_type": "crowd" }
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If we had to use an car analogy for consulting firms McKinsey = Rolls Royce, BCG = Lamborghini, Bain = Ferrari, Deloitte = BMW, PwC = Mercedes, EY = Volvo, KPMG = Audi and Accenture = Acura ? Thoughts

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If McKinsey is a Rolls Royce than BCG is a Bentley. Bain is a high end Mercedes.
Deloitte would be a Land Rover, its is large and luxurious and can go anywhere. Accenture would be a Land Cruiser. PWC is looking like it is Cadillac but having a GM kind of moment. EY is an Audi and KPMG a BMW - those are interchangeable really.

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The real call out is how Infinity/Nissan, Acura/Honda, Lexus/Toyota, Lincoln/Ford, Cadillac/GM/Chevy all have luxury brands that they try to position against BMW, Mercedes, and Porsche. Those are the strategy components of the Big 4+ACN. OW, ATK, LEK, ZS, etc. are those brands that are definitely quality, but are not the canonical/cross-functional brands that vy for the top of the pyramid (e.g. Land Rover, not Mazda)

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I love cars. And this is the worst post ever / not accurate.

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Accenture is a van down by the river

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^Excuse my colleague for using that word

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Accenture is one of those Chinese knock off cars that, at a glance looks legit, but has a one star crash rating and melts in the rain

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Is IBM the Ford Pinto then?

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WTF!!!

KPMG, EY, PWC, ACN aren't any of those brands. Maybe Chevrolet, Chrysler, Mazda, Ford

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EY would be a Mercedes lemon tbh

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It's sad you sit around on a holiday weekend thinking about this

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Agree with Deloitte being a land rover. Most versatile and obnoxiously large.

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Wait, I'm not going from a BMW to Volvo! I'd say Deloitte = Porsche; EY = BMW

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Deloitte is one of those hotdog cars that drive around like a food truck

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At this point pwc is more like one of those pedal cars

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This is great. Next topic is penis size.

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Slalom is a riced out Honda Civic

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Strategy& is a Pontiac aztek with a corvette engine

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I actually think the Acura comparison works. Nothing too crazy but definitely gets the job done well. Lol

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Only someone working at KPMG would use their holiday weekend to come up with this

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EY is no Audi. It's that $4000 Tata car :)
Maybe with slightly nicer interior but still no AC or power windows

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As long as Booz is one of those 8-person pedal cars that you see people bar hopping on, I'm good.

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