I'm an SCW at a pharma-focused agency, but most of my work is for a household-name OTC brand. I only ever get hit up for jobs at healthcare agencies - who always want more hard science & which I'm not interested in pursing. Has anyone made the jump from OTC parma to more straight-up consumer agencies?

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It’s all about your book. If your book is full of pharma work, that’s what people will hire you for.

My background is similar, I’ve been able to bop back and forth. Old title on here.

You should try CDs at agencies that do a lot of OTC/healthcare-adjacent CPG work. For example: Saatchi & Saatchi for P&G, Grey for some P&G and a bunch of other OTC stuff, McCann for some women’s health OTC, MullenLowe for an assortment of Bayer bits/bops. DDB and BBDO also have a mix of healthcare stuff.

However! I will mention—wouldn’t you want to enjoy your safe haven in pharmaland while you have it? I certainly am.

It is a safe haven, especially with the economic waters getting choppy, but the brand is pretty stale work-wise. You seem to have a lot of experience, though. Mind if I message you?

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