I’m currently a Chief of Staff (ignore post title) negotiating a new job title. The proposed from Co. that I’m working with is “Senior Manager” with a lot following it to describe the team. Director is not allowable but could present “associate director”. Which carries more clout (“senior manager” vs “associate director”) at your org? Team is digital strategy, operations, implementation at a well-known company and trying to reflect the high level of the role but concerned SM may underplay it

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Senior manager is more common and recognizable, but associate director sounds higher level. I would choose associate director in your position.

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If Director is off the table because it's higher up than your position, Associate Director makes it clear that Director is on your promotion path.

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Re-posting due to issues with link:
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