🐠 - I’m starting a mezcal brand and am looking for help with web design/ just any general advice anyone has to offer. We have the liquid and logistics figured out but need to build out marketing strat

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i love mezcal

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C-c-combo breaker!!

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I too love mezcal.

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Have a few follow-ups on this to give some good advice. Have brought a few new products to market and may have some advice to give:

1. Is the liquid from Oaxaca or another region?
2. Is this for a US-centric launch? If so, what is your port of entry / home base, e.g. New York is where you are based.
3. By logistics, does this mean import+customs+bottling+warehousing only or does it include wholesale / retail distribution?
4. What’s the flavor profile of the product compared to other mezcals on the market?

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Appreciate the response.
1. Single origin liquid from Oaxaca (all harvested from same farm)
2. Yes US centric - will launch in NY
3. Import, customs, warehousing all being doing by the distributor which is being set up/negotiated with. Bottling is being pieced together as we look for the most economic way to get labels, caps, and bottles but should be sorted out soon.
4. We’re going for a more approachable mezcal at 44%ABV. Flavor profile would be strong smoke upfront with a nutty/sweet finish. It’s been tested by many bartenders and we get good feedback on flavor and quality. Price point per bottle would be 40$

I love mezcal

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Good luck! Crowded space. Hope you can make it work.

What will be unique or different about yours?

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Dm me

I love mezcal

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Dm me as well! Have UI UX + marketing + e commerce experience

Marketing consultant here

I love mezcal

Do you have cash to spend on marketing? It’s more than a website.

If bootstrapped, I recommend taking a weekend on SquareSpace as all you need is a basic, templated site.

You should be thinking about more about your roll out / marketing strategy than your website. The website’s just a piece of the puzzle.

If only $500, your options are your cousin or Philippines/Colombia/Russia/India on Upwork.

Great description of what you want done + vetting process.

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