I’m thinking of transitioning into doing freelance work, but I’m not sure how to get started and find clients to work with. Is Upwork the best first step? All of my previous clients are Fortune 500 and only work with full-time agencies, so that isn’t an option.

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Posting as :
works at
You are currently posting as works at

Oh, also, I'm sure this is super obvious but a lot of the big agencies hire freelance too, especially if you have niche expertise.

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I didn't personally use Upwork but I don't know that it's a good idea. You should leverage your connections instead. What worked for me (I went freelance when I had about 5-6 years of experience) was finding senior freelancers/people with tiny boutique remote firms who needed help. Senior freelancers, aka people who transitioned from SVP/EVP at an agency to start their own thing, welcome the chance to have someone do the junior/mid-level work, IME.

likehelpful

Following bc I’d like to eventually go this route. But, I have to keep food on the table, too 😊

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